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I believe that if you are a little creative, have a basic sense of
design, and are interested in online earning, "make money selling Notion
templates" can become a reliable passive income source for you. I myself
started using notifications for productivity, but when I saw the market
potential, I realized that there is a huge opportunity to earn money in this.
Think, make a template once and sell it repeatedly – without daily active work.
What is Notion, and how can you produce money using templates?
Notion is an all-in-one productivity tool where you can
manage notes, tasks, calendars, habit trackers and more. Templates are
basically ready-made pages that users can customize for their work. When you
create a unique and useful template, people buy it to save time.
Market Potential – Why is it best to start now
Right now Notion’s user base is growing rapidly. Creators,
students, freelancers, entrepreneurs – everyone uses it. I have seen some
templates sell for $10 to $50 on Gumroad, Etsy and Ko-fi, and some sellers are
earning $1000+ a month just from templates.
Niche Selection – First Step to Profit
If you create a template randomly, you may not get any
sales. The best strategy is to select a niche which has a lot of demand. Some
profitable niches:
- Student planners and study trackers
- Freelancer project management templates
- Budget tracking and expense planners
- Social media planners for content creators
- Habit tracking and goal setting templates
When I created my first template, I created “Freelancer
Invoice Tracker”, which many people found useful.
What skills do you need?
You should have a basic understanding of Notion – how blocks
work, how databases are created, and how page layouts are set. Along with some
design sense, so that the template appears visually pleasing. I enhanced my
talents by following YouTube tutorials.
Template Design Ka Process
- Research – See what type of template people are searching for.
- Plan Structure – Decide what sections, tables or trackers will be there.
- Design Layout – Make it minimal, clean and easy-to-use.
- Test & Feedback – Send feedback to your friends.
If you are creating a social media content planner, then
adding a content calendar, caption ideas and analytics tracker will add a lot
of value.
Pin Design – Make a Scroll Stopper
If you are seriously pursuing the idea of “make money
selling notification templates”, then Pinterest is a game-changer in marketing.
Here you can pin gorgeous mockups of your templates so that people will click
and visit your store. Use bold fonts, clear screenshots and engaging colors to
create eye-catching pins.
Advanced Tips and Real-Life Strategies for Selling Notion Templates
When you complete the novice level,
the actual game begins. I have seen myself that professional template
sellers focus their work not only on design, but also on marketing and
branding. Imagine if your template is super useful, but no one knows about it…
it will be useless, right? That’s why I’m sharing advanced strategies here that
I and other successful sellers have followed.

1. Sell your Notion templates in “Bundles”
I find that bundles attract buyers more because they get the
feel of a deal. I did a test myself — when I was selling a single template for
$10 the sales were average, but when I sold a bundle of 3 templates for $20,
the sales doubled.
Bundles make buyers feel like they are getting more value
and you get more revenue.
2. Don’t forget to build an email list
You will notice that notification template sellers who earn
consistently maintain an email list. The reason for this is simple – email list
is a direct channel to reach buyers.
I also used to think that email marketing is old fashioned,
but when I built a small email list (only 200 subscribers), I generated revenue
of $150 from a single newsletter.
Tip: Start by using free tools like MailerLite or
ConvertKit.
3. Use platforms like Gumroad and Etsy smartly
Think if you list your template on only one platform, then
the audience gets limited. I would recommend listing on both Gumroad and Etsy yes.
The benefit of Gumroad is that digital creators are already active here, and
you get organic search traffic on Etsy.
I myself had uploaded a template on Etsy that was not
selling at all on Gumroad — and now a daily sale has started on Etsy.
4. Use Pinterest for Marketing
As I mentioned earlier, Pinterest is a hidden gem for Notion
template sellers. Imagine if your template is an “Aesthetic Student Planner” —
the Pinterest audience goes crazy for this type of design-oriented things.
Make Pinterest pins which stand out with bright colors, bold
typography, and an evident call-to-action.
5. Treat customer feedback like gold
I think ignoring feedback is the biggest mistake new sellers
make. When I first created a feedback form, a buyer told me he wanted a “dark
mode” version. I created one, and that template became my best-seller.
Feedback allows you to generate free ideas that are in line
with market need.
6. Use free templates as bait
You will notice that top sellers also provide free
templates, but that is actually a marketing strategy. People see a sample of
your work with a free template and then buy the paid versions.
I created a simple free “Daily Habit Tracker” and included a
link to my premium “Productivity Bundle” in the description — this increased my
premium sales by 25%.
7. Focus on Branding and Presentation
Imagine if your template is good but the product page looks
dull and boring — the buyer will lose interest.
I think presentation is everything. On my Gumroad and Etsy
accounts, I include high-quality mockups, clear screenshots, and detailed
descriptions. Mockup templates are
easily created on Canva.
8. Create Seasonal and Trend-Based Templates
Your earning potential can double if you work on seasonal
demand. Like “New Year Goal Planner” in the beginning of January or “Student
Study Organizer” during exam season.
I once created a “Halloween Party Planner” in October and
earned $300 in just one month.
9. Collaborations and Cross-Promotions
I think collaborating with other creators is a secret growth
hack. You can collaborate with a graphic designer to create an aesthetic template,
or cross-promote with a productivity blogger.
I collaborated with a YouTuber — he reviewed my template and
I got 50+ sales from that video.
10. Price testing is a must
Imagine if you are selling templates for $5 and people are
buying them, maybe it can sell for $8 as well. I try $6 a month, $8 a month for
price testing.
I noticed that some templates sell more at higher prices
because people consider them premium.
Final Thoughts
I think Notion template selling is a low-investment,
high-return side hustle — but only for people who understand marketing,
branding, and audience engagement.
Think about it; if you make products smartly, promote them
in the right places, and improve them based on customer feedback, this business
can become a passive income stream.
If you liked these tips and want to explore more online earning ideas, you can visit our website where new guides are updated every day. By going to the home page you can see the full list of latest tutorials and earning tools.
⁉️ FAQs
Q1: Is it difficult to create Notion templates?
No, if you know the basics of using Notion, it is easy to create simple templates.
Q2: Do I need design skills?
Basic design sense is enough, but Canva or Figma can help.
Q3: May I give away my templates for free for promotion?
Of course, giving away freebies is a good marketing tactic.
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